What are My DNC Scrubber Options?
Earlier this year, Twilio and PhoneBurner were ordered by the Federal Communications Commission (FCC) to cease facilitating potentially illegal robocall traffic that was making calls to homeowners.
Specifically, a Florida-based real estate brokerage firm known as MV realty is accused of making robocall campaigns to millions of homeowners listed on the National Do-Not-Call List, using the platform PhoneBurner (which used the provider Twilio) to make the calls.
The National Do Not Call list prohibits entities and individuals from auto dialing anyone on the list. If anyone requests to not be called, you are prohibited from calling them again.
The action taken by the FCC against PhoneBurner and Twilio makes it more important than ever for your business to stay compliant with a trusted auto dialer solution.
What are the National Do-Not-Call List Rules for Auto Dialers?
There are very specific rules auto dialers must follow in order to stay compliant with the Federal Trade Commission (FTC) DNC laws.
Pre-Recorded Messages
For auto dialer telemarketing calls / robocalls leaving a voice message, you must:
- Have prior written consent
- Include an opt-out option
Informational messages must be providing information and cannot be an attempt to sell a service or to sell a product.
Deceptive Practices Are Prohibited
If you are selling services or items to someone, this is considered a sales call and it is required that you provide a clear description of these services and items prior to receiving the payment. This includes things such as the total cost and refunds.
You Must Disclose Your Identity and Services
Anyone making an auto dialer call is required to disclose the following:
- Your identity
- Services or items being sold
- Description of the services or items being sold
Auto Dialer Laws By State
While most states fall under the auto dialer federal laws, some states have their own regulations and laws that you must adhere to when making calls. These states include:
Colorado
Florida
Indiana
Louisiana
Massachusetts
Mississippi
Missouri
Oklahoma
Pennsylvania
Tennessee
Texas
Wisconsin
Wyoming
Are There Exceptions To The Above Auto Dialer Laws?
Yes. For individuals or organizations who sell investments, you might need to adhere to the Securities and Exchange Commission (SEC) or the Commodity Futures Trading Commission (CFTC) rather than the TSR.
Business-to-business (B2B) calls are sometimes exempt from the TSR. But this will depend entirely on the subject of the call.
Healthcare organizations, charitable fundraising, and calls providing updates on a prior sale are exempt from pre-recorded message requirements mentioned above.
DNC Solutions For Staying Compliant
There are solutions for ensuring your company stays compliant with the auto dialer laws. At Ricochet360, we offer two DNC scrubbing solutions that keep phone numbers on the National DNC List off your call list.
DNC Lite – Free
- Create custom filters based on lead age, vendor, and status, which marks leads as do-not-call after a pre-set number of days specified by your business
- Automated call queues skip over any qualified leads marked Do-Not-Call, while still offering the freedom to make manual dials as needed
This free version does not require a federal DNC subscription and treats each lead as if it is registered on the DNC for maximum protection.
DNC Pro – $5 Per User, Per Month
DNC Pro includes all features from DNC Lite and more:
Apply your Do-Not-Call filters only to the leads that are registered on the federal DNC list
By using your active DNC subscription, our state-of-the-art system allows you to get the most value from each of your leads by applying Do-Not-Call filtres ONLY to the leads that are verified to be on the DNC
Create custom filters based on lead age, vendor, and status, marking leads as do-not-call after a pre-set number of days specified by your business
Automated call queues skip over any qualified leads marked Do-Not-Call, while still offering the freedom to make manual dials as needed
Worry-Free Auto Dialing with Ricochet360
Ricochet360’s dialing system easily calls consumers at high speed and volume, worry-free of compliance issues. Our team is dedicated to producing the fastest possible connection to your prospects while increasing the efficiency of your team’s workflow. Increase your sales productivity with our all-in-one sales and marketing automation platform while staying compliant with DNC laws.